21st CENTURY COMMUNICATION TRENDS
diversity is one of most important in this trend. Workforce getting more heterogeneous sexually, racially, culturally, individually, etc.Source of both innovation and conflict/communication problems Need to cope with different styles of interaction, dress, presentation, physical appearance Due to:changing demographics globalization of the labor market
Fewer levels of management,Workers empowered to make decisions Fewer differences in responsibility (not in pay) across levels Due to:need for speed, which makes it helpful to
empower employees to make decisions, which means fewer managers are needed changes in information technology mean less need for the communication and control functions of middle managers globalization means intensified competition, which increases the need for a flat structure.
Linux operating system offers Flexibility for its users, this implies they must have a diverse team of people working behind.
Toyota's globalization has lead to downfall of GM and Ford in many countries including America.
Business Networking has given rise to Outsourcing of various business activities across the globe for reduced cost and increased value proposition.
Globalization 
In -past few year the growth of increasingly global sales, manufacturing, research, management Movement from direct exports to having sales offices in different countries to having manufacturing to all functions spread across the globe Increasingly global labor market Due to:ΓΌ reduced cost and improved quality of international transportation and communication search for unsaturated market's exploit regional cost and expertise differences
In -past few year the growth of increasingly global sales, manufacturing, research, management Movement from direct exports to having sales offices in different countries to having manufacturing to all functions spread across the globe Increasingly global labor market Due to:ΓΌ reduced cost and improved quality of international transportation and communication search for unsaturated market's exploit regional cost and expertise differences
diversity is one of most important in this trend. Workforce getting more heterogeneous sexually, racially, culturally, individually, etc.Source of both innovation and conflict/communication problems Need to cope with different styles of interaction, dress, presentation, physical appearance Due to:changing demographics globalization of the labor market
the organization which has flexibility that survive. systems and processes and people that can respond differently to different situations Fewer detailed rules and procedures Greater autonomy, encouragement for initiative Cu
customizable employment relationships: telecommuting, job sharing, mommy tracks, pay for skills Lifetime employ ability, not lifetime employment Due to:differentiated customer needs -- filling them exactly is source of competitive advantage increasing diversity in workplace increased pace of change in technology
customizable employment relationships: telecommuting, job sharing, mommy tracks, pay for skills Lifetime employ ability, not lifetime employment Due to:differentiated customer needs -- filling them exactly is source of competitive advantage increasing diversity in workplace increased pace of change in technology FLAT Structure
Fewer levels of management,Workers empowered to make decisions Fewer differences in responsibility (not in pay) across levels Due to:need for speed, which makes it helpful to
empower employees to make decisions, which means fewer managers are needed changes in information technology mean less need for the communication and control functions of middle managers globalization means intensified competition, which increases the need for a flat structure. Direct communication across unit & firm boundaries, ignoring chain of command.Cross-unit team structures.Outsourcing & downsizing.Strategic alliances with competitors and others.Now have firms that are your competitors, customers and collaborators all at the same time.
Close coordination among firms (e.g., JIT systems) and information sharing (open computer systems).Across the board contact with customers, not just official boundary spanners.Customization-Decentralization Due to new information technologies, especially groupware, client-server, distributed computing fast changing customer needs and competitor offerings more complicated products require better integration of manufacturing, design, and marketing functions.
Close coordination among firms (e.g., JIT systems) and information sharing (open computer systems).Across the board contact with customers, not just official boundary spanners.Customization-Decentralization Due to new information technologies, especially groupware, client-server, distributed computing fast changing customer needs and competitor offerings more complicated products require better integration of manufacturing, design, and marketing functions.Examples:
A study by IBM on Indian Automobile Industry reveals that Companies need to have flexibility at the core of their business model to enable them to take advantage of situations that in the past were disruptive .
A study by IBM on Indian Automobile Industry reveals that Companies need to have flexibility at the core of their business model to enable them to take advantage of situations that in the past were disruptive .
Linux operating system offers Flexibility for its users, this implies they must have a diverse team of people working behind.
Toyota's globalization has lead to downfall of GM and Ford in many countries including America.
Business Networking has given rise to Outsourcing of various business activities across the globe for reduced cost and increased value proposition.
Experiences: Nokia, Apple i-pod, Sony wio, IBM, etc. are now seen in every part of the globe, a decade back none of this were doing anything great than in they are the their home country, they stand good for globalization, diversity, flexibility, networking, and reducing their structure to Flat.
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